As your distribution network grows, efficiently managing sub-dealers operating under your main dealers becomes a critical necessity. Dehasoft B4B Sub-Dealer System enables you to control your multi-tier dealer hierarchy from a single platform, digitalizing all operations from order processes to pricing, from performance tracking to commission management.

Why B4B Sub-Dealer System?

Traditional dealer management systems are typically designed for single-tier structures. However, in the real business world, as a manufacturer or main distributor, you work not only with your direct dealers but also with sub-dealers beneath them. This multi-layered structure leads to serious operational challenges such as pricing complexity, prolonged order approval processes, scattered performance data, and complicated commission calculations.

The Dehasoft B4B Sub-Dealer System steps in precisely at this point. By digitally connecting every link in the Manufacturer → Main Dealer → Sub-Dealer → End Customer chain, it delivers a transparent, traceable, and automated trade flow across all tiers. This ensures that every stakeholder in your distribution network accesses the system with authority and visibility levels appropriate to their role.

By migrating your sub-dealer operations—previously managed through manual Excel spreadsheets, phone calls, and email chains—to a centralized system, you save time and reduce error rates to near zero. Moreover, this entire process takes place through a user-friendly interface without disrupting your dealers' existing workflows.

Key Features

Multi-Tier Dealer Hierarchy

The system allows you to create an unlimited number of tiers. Your main dealers can invite their own sub-dealers to the system, assign custom permission levels to each sub-dealer, and track sales performance within their portfolio in real time. Since each tier can only view the structure beneath it, data security and commercial confidentiality are preserved. Thanks to the tree-structured hierarchy, managing a distribution network of thousands of dealers from a single screen becomes possible.

Tiered Pricing

You can define different pricing policies for each tier. The difference between the discount rate given to your main dealers and the price applied to sub-dealers is calculated automatically. By creating region-based, volume-based, or product group-based price lists, you can easily manage complex pricing scenarios. During campaign and special discount periods, tier-based rules ensure appropriate prices automatically reflect at every level, protecting your main dealers' profit margins while giving sub-dealers access to competitive prices.

Order Approval Workflows

Orders from sub-dealers are automatically routed according to the approval hierarchy you define. When a sub-dealer places an order, the main dealer they report to approves it first, then the order reaches headquarters. You can add additional approval layers for orders above certain amount thresholds and define fast-track approval flows for urgent orders. This structure simplifies inventory planning and minimizes the risk of over-ordering. Additionally, automatic notifications are sent at each approval step, ensuring process transparency throughout the chain.

Sub-Dealer Performance Tracking

You can monitor each sub-dealer's sales volume, order frequency, return rate, and payment performance with detailed reports. Main dealers can also view the performance of sub-dealers in their portfolio, easily identifying which sub-dealers need support or which ones deserve rewards. The commission tracking module automatically calculates and reports the commission amount each tier has earned. With region-based performance comparisons, you can optimize your distribution strategy in a data-driven manner.

ERP and B2B Integration

The Dehasoft B4B Sub-Dealer System works fully integrated with your existing ERP infrastructure. It provides bidirectional data synchronization with Turkey's leading ERP software such as Logo, Mikro, Netsis, Nebim, and Parasut. Orders from sub-dealers are automatically transferred to the ERP, stock information is updated in real time, and current account transactions are processed simultaneously. This integration eliminates double data entry, reduces error rates to near zero, and significantly decreases your accounting department's workload. It also seamlessly integrates with your existing B2B system, allowing you to manage both your direct dealers and sub-dealer network on a single infrastructure.

Reporting and Dashboard

The powerful reporting module provides a bird's-eye view of your entire distribution network. You can make data-driven decisions with tier-based revenue analyses, regional sales maps, product group performance reports, and trend analyses. With customizable dashboard panels, each manager can create widgets tailored to their needs and track critical KPIs in real time. The automatic report scheduler delivers daily, weekly, or monthly reports via email to relevant personnel. Regional managers access only data within their area of responsibility, while senior management has a consolidated view of the entire network.